Revenue growth

Operators are facing stabilizing revenues, if not declining, whereas demand for new services and bandwidth is always increasing requiring heavy investments.

It is time for operators to rethink where their value stands. An obvious answer is operators own the relationship with their customers. They know them with lot of details including names, addresses, handsets, service usage on voice, SMS and data domains. They also owns the pipes that carry all information subscribers generated.

This gives operators an obvious advantage compared to other actors. This advantage just needs to be exploited.
Giving value to this available information and getting revenue from it requires operators to imagine totally new ways of generating revenues from their assets. In this virtual world of information, the key is to extract this information and make it valuable for people or companies that will exploit it.

Operators can identify subscriber profiles, equipment and service usage, locations, time, movements, evolution. This can be done in real time to stick to current behaviors.  There are also unexpected knowledge: operators can rebuild social networks – who knows who –, identifying opinion leaders and followers. All this being of first interest to lot of companies.

It means revenues is not only generated by common subscribers, roaming partners but also by information consumers.

Taking benefit from this tremendous value requires infrastructures that will fill specific constraints such as:

• Build on a flexible, scalable platform that can suits to various needs
• Requires lowest OPEX
• Do not impact quality of service
• Real time 24/7 with high stability constraints
• Enabling fast new service deployment
• Ensure customer privacy when needed
• Ensure security against hackers
• Vendor and technology independant